The A-Z of networking some examples – Paul M Johnstone

In this irregular reference on networking these selections are all from the letter C
Hope you like dipping in and out of them.

Closed Groups:

In an open networking event, closed groups are where a group of two or more are in conversation.  And their body language makes it clear they do not want interrupting.  Or with a group of 3 or more they have closed the space between them, indicating private meting. 

Collaboration:

Similar in application to Synergistic partnerships and joint venture, collaboration

Collaboration is a recursive process where two or more people or organizations work together in an intersection of common goals.

For example, by sharing knowledge, learning and building consensus to achieve a common goal. Most collaboration requires leadership.

Share resources and contacts with people who have a similar target audience as you.  It helps if some decisions are mad on the resources you need:

Agreements help maintain both parties focus and identify what resources will be required.

Complex Proposal:

Sad but true, if you have a complex proposal for your services it will take a lot longer to trigger members ‘Reticular Activator’ (more of that later)  In fact some groups, notably those with strict and fixed agendas are probably least useful for complex services.

You may not think you have a complex proposal.  Please take a moment to think about what your prospects think you do.  If that can be summed up in 4 words or less it’s a simple proposal.  Think of an Accountant, Printer, Business coach, are all titles that convey an action most people can follow simply.  Sadly if it takes longer it is in Networking at least a complex one. Management Consultant, Communications Writer and Alternative therapists do not mean the same to most people so it’s best to think of those as a having a complex proposal.

Look for a group that allows you a little more time to deliver your proposal.  Or look for a group where you have significant time in the meeting to influence other members.  This may be as a result of more open networking time, opportunities to deliver a 20 or 30 minute meeting topic on your specialism or through meeting forums.

About the Author

Paul M Johnstone is a Professional networker, he build two businesses by using the power of the network and with almost no other marketing. He has worked for 3 of the largest networking organisations in the UK and is a network mentor. He can be reached at +44 (0)7711 324362or through his website at http://www.paradigmshakers.co.uk/ 

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