© Paul Johnstone
You know the story, well tell our children to abide by the rules and especially we tell them never use the F word. Networking is different. Here the F word stands for follow up.
We all meet hundreds of people when we network. But how good is our follow up? Following up is the killer AP in networking and a much under used technique.
Think of your own networking activity and pin point just one person you told. “I will get back to you on that.” Or “We should have a 1:1 to discuss that further.”
Hey I’m not throwing stones here, I am as guilty as the next person. Because I can highlight occasions where I have not followed through on a 1:1 or an update meeting, or I just didn’t get round to sending that email, or signing up for the newsletter.
We all do because time is precious and other things got in the way.
Think about this. In a recent survey people were asked how many times did they talk to, visit a web site, trade emails with a supplier before they bought the product.
The answer was 5 times. So have you followed up 5 times? If not keep that as one of your networking goals - The F word times 5
Paul
Helping Real People do Real Business through Real Networking
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